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14,050
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TECHNOLOGY
SRISAMORN PHOOSUPHANUSORN
One To One Contacts Co, a unit of Samart Corporation, is capitalising on the growing practice of downsizing and outsourcing by large businesses by expanding into business process outsourcing (BPO) management service, aiming to double revenue to one billion baht by 2010.
The country's leading call-centre service provider is now in talks with prospective partners in Asia and Europe for a joint venture to strengthen its business.
The company also plans to spend almost 100 million baht to expand its call-centre service in Vietnam this year and Cambodia next year.
Managing director Sukanya Vanichjakvong said the demand for outsourcing services in Thailand was growing significantly, thanks to a sharp increase in fuel prices that forced large companies to cut costs and improve efficiency.
''The growing practices of downsizing and outsourcing by big business and the uptake of new information and communication technologies are contributing to create market opportunities for the call-centre business,'' she said.
BPO involves hiring a third-party company to handle business activities including finance, administration, human resources, payroll, data centre operations and inventory control.
One To One now provides outsourced management service, turnkey systems, telemarketing, contact-centre and service-agent outsourcing and hosted solution contact centres.
''We expect to earn at least 10 million baht from BPO service this year,'' Mrs Sukanya said.
One To One Contacts expects total revenue of 600 million baht this year, up from 500 million last year, rising to one billion baht in 2010, fuelled by strong outsourcing demand and the telemarketing boom.
The local call-centre market is expected to be worth five billion baht this year, including up to three billion baht from telesales.
The company plans to increase the number of its staff from 1,600 to 2,000 next year. It also plans to list on the Market for Alternative Investment.
One To One Contacts in conjunction with the Provincial Electricity Authority recently won second prize in the Best Contact Centre Awards 2007 in Australia.
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