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The local automobile industry, which could be the hardest-hit sector in the global recession, says the government must move aggressively to stimulate domestic spending as exports are sinking
B.Grimm Group, the giant industrial conglomerate, is planning to spend 25 to 30 billion baht to expand its business over the next six years by focusing on the energy, cooling and health-care and lifestyle sectors.
MARKETING
Female celebrities aren't the only people loyal to luxury brands such as Louis Vuitton and Yves Saint Laurent. Blue-collar women also covet prestige brands but don't mind if they can't afford the real things, according to a survey by McCann Worldgroup, a marketing and communication agency.
AUTOMOBILES
Two Malaysian firms are boldly venturing into the automotive industry in Thailand, despite next year's gloomy outlook.
STOCKS
IMCC, an importer of electric cars and parts, aims to raise at least 500 million baht from an initial public offering and listing on the Stock Exchange of Thailand in mid-2009.
PROPERTY
Grand Unity Development Co Ltd, a condominium developer, has come up with a financial health check programme to help customers improve their financial records at a time when banks are tightening their mortgage policies.
TOURISM
Twenty-four boutique hotels and 11 travel agents yesterday launched the "One Price All Destinations" campaign to spur domestic tourism.
ECONOMY
Amid the country's economic difficulties, the grassroots or lower-income people in society are expected to be hardest hit, with increased debts and substantially lower household savings, according to a survey.
Half of all companies risk contravening tax and immigration rules when sending staff abroad by failing to set up frameworks for compliance, according to the consultancy KPMG.
CORPORATE Counsellor
It has become virtually impossible to watch television, listen to the radio or flip through a magazine without encountering advertisements featuring celebrity endorsements. This form of marketing is pervasive because many advertisers believe that endorsements by celebrities can increase the perceived value of the products they are featuring.
Dairy farmers have called on the new government to help solve an oversupply of raw milk as dairy product companies have shifted to use more milk powder since the outbreak of the tainted-milk scandal in China.
BEVERAGES
Saha Pathanapibul Plc, a subsidiary of the Saha Group, has formed a strategic alliance with Raisio, a Finnish health products manufacturer, to penetrate Thailand's growing market for food-supplement drinks.
